…BUT DON’T WANT TO FIX OR SELL CARS?
How would you like to spend your days talking to other gearheads; people into automotive performance; people who get it? How many times have we been telling co-workers about our automotive pursuits, only to have them ask why we don’t work on or sell cars for a living? Yeah. As if anyone wants to spend 8-10 hours hunched over mouth-breathers’ neglected slags and then come home, pop the hood, and keep working. Or be car salesmen, and spend their days (and nights, and weekends) standing around waiting for those same idiots to walk on the lot, making all kinds of irrational demands, knowing full well they aren’t going to take care of the generic appliance they’re lowballing before accepting dealer financing due to their shit credit.
You gearheads who actually DO spend your days doing this stuff and STILL come home to “play cars,” we salute you. If that’s what you love to do, then this piece is not for you. This is a quick reminder for those reading from a desk somewhere, bored out of their minds in dead-end jobs they hate. We’re not on this Earth to sit under fluorescent light all day doing menial chores in order to impact the bottom lines of corporations run by millionaires who check in from the golf course once or twice a week. That’s no way to live. We should love what we do for a living. There’s a clear difference between a job, a career, and a living. Think about that for a minute.
How much time do you spend in a week browsing online forums, talking to other gearheads around the world, and sharing your own automotive adventures? I bet you’ve got at least one forum you call “home.” You know people doing amazing things over there. Things the vast majority of the automotive media neither knows nor cares about. I care about that stuff. This magazine is a platform for those stories being told. The world needs to see how stories of real people doing real things with the machines they actually own are the BEST automotive stories. But it’s more than that. I want this to be a place where people can convert their passion for all things automotive into something solid they can put on their resume, giving them new options for making a living.
That epic post you did a while back with all the pictures you took at the local Hot-Rod-Chevy-Kevvy-Hoe-Down? By all means, share them with family on your home forum, but why not also share them with the whole world? The in-depth technical how-to article you wrote about how to install a thunderclutch-whirlydingy? That’s the sort of stuff you could be getting published right here on Gearbox Magazine. My point is this: You’re already doing this stuff. Wouldn’t you like it to help you build a high performance life to go with your high performance machine?
This morning, the following job listings landed in my inbox from LinkedIn. I dare you to click them, have a look at what they entail, and not be remotely interested.
- Automotive Magazine Editor Job Posting on LinkedIn (not GBXM)
- Online Marketing and Social Media for an Aftermarket Performance Shop
The first is an established media company looking for people to not just go out to cool car events, talk to gearheads all over the world, and help them tell those stories. They’re looking for people, particularly in the LSX, Corvette, GM, and diesel performance communities, who have a passion for those things, but who also have a track record of being professional, reliable, and natural leaders. These are paid positions coordinating whole teams of people, all sharing the same love of a specific area of automotive performance and culture. If you’re an LSX, Corvette, GM, or diesel fanatic, you probably already spend quite a bit of time checking out cool events, talking to gearheads all over the world, and sharing stories about it with each other. You’re already doing half the work! Imagine if that was how you paid the bills!
The second is from Vivid Racing, who I recall started out as a couple guys with Subarus in a tiny rented shop here in Arizona. They were so small, when they organized a dyno day, we all had to caravan 30 minutes up the road to Scottsdale where they booked another shop with a dyno. Today, they’re practically a household name, specializing in BMW M-cars, Porsche 911s, STis, Evos, and more. They’ve moved into a gigantic facility and sling parts all over the world. And they’re looking for someone to help them with their online presence. Simplified to the point of being ridiculous, they’re looking for someone to spend their days talking to gearheads on Facebook, Twitter, Pinterest, and their blog; they want someone to help them get their story out. Ever comment on a brand’s Facebook page, get a response, and think, “Man, I bet it would be awesome to do that for a living?” That’s pretty much it. And a true believer will dominate such a position.
Again, if you’re spending any amount of time online talking cars with your buddies and sharing pictures and stories, you’re already doing half the work. The other half – the half that makes you stand out from the crowd as a professional – is showing up. It’s waking up to the realization that the little things you already do for fun or to kill time are capable of helping you build more than just a high performance machine – they’re the foundations of a high performance life; where you wake up every day excited to go to work, because you love what you do for a living.
Consider this your invitation to join us here at GBXM|united. I look over the requirements for those two jobs up there and I know I could kick ass at them. My focus is here, though. This is my life’s work. I’m not here to sling parts for Harry. I’m not here to generate leads for advertisers. I’m here because I think it’s possible to make a living helping other gearheads make a living by helping other gearheads and telling those stories. My personal, working credo is this:
- Work-life-parallel > work-life-balance.
- A difference is the only thing worth making.
- True success means helping others achieve success.
I didn’t want this to get so long, but I really care about this stuff. The point is this: If you’re into automotive performance, there’s a pretty good chance you’re already doing a lot of what companies like these want and need. I’m offering to help you – free of charge – get your efforts organized, documented, and vetted, so you can be the person who applies for jobs like these and gets the first call-back. If you’d like to spend your days talking to other gearheads; people into automotive performance; people who get it – Gearbox Magazine is a great place to start. Help us help YOU tell those stories and show the automotive industry how you are more than just another consumer.
PS: Hi, Vivid Racing social media team (who got this on a Google Alert).